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Telski: Telluride Ski Resort to Produce New Spring Event
Media Contacts: Tom Watkinson
Telluride Ski Resort to Produce New Spring Event
Telluride’s Mountain Town Get Down Debuts This March
TELLURIDE, Colorado (Jan. 22, 2014) – Locals and visitors can look forward to a new event this March in Mountain Village. Telluride Ski Resort will debut Telluride’s Mountain Town Get Down March 28-30. The event will feature new happenings including live music in the village along with old traditions like the Bikini Slalom and Luau at Gorrono Ranch. Telluride Ski Resort has created the event to support late season skier visitation, hotel occupancy and village vendor revenue.
“This is a great way to bring some late season vibrancy to the village core,” says Brad Larsen, Vice President of Sales and Marketing for Telluride Ski and Golf Resort. “This type of event can bring energy and excitement to the resort, and an event like this can support late season visitation from both regional and destination visitors.”
The event will kick-off with live music at Tomboy Tavern on Friday, March 28th. On Saturday, March 29th a free concert will take place in the Mountain Village core from 2-7pm featuring national touring reggae acts. Then, on Sunday, March 30th, the Mountain Town Get Down will wrap-up with the annual Bikini Slalom and Luau at Gorrono Ranch.
Telluride Ski Resort built support for the event through individual and group meetings with Mountain Village businesses. Additionally, the Telluride Mountain Village Owners Association has agreed to support the event with $7,500 to assist in bringing quality production and entertainment to the Saturday concert in the Village.
Telluride’s Mountain Town Get Down events are free to the public. The ski resort is moving forward with operational and promotional planning. The Town of Mountain Village has not yet approved the necessary event permits, but the Town and the ski resort are working closely to complete the permits and ensure a safe and positive weekend.